FAQ






INTERNET
MARKETING
TERMS

CPM
Cost per Thousand


CLICK-THROUGH(S)

How many people actually visit your site from an ad

IMPRESSIONS

The number of times the name of your site, or ad, is shown (not always visited)

ROI
Return on investment

CONVERSION RATE
The number of visitors to your site who actually purchase a product or service

 

 

 

 

 

 

 

 

 

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Q. What services does Web-StrategI offer?

Q. How long will it take to get traffic to my site?

Q. Where will my Web site be advertised?

Q. What are your rates?

Q. All these Internet terms can be confusing. Can you help me understand this new area of marketing?

Q. Why was Web-StrategI founded?

Q. Why should I choose Web-StrategI to help my business?


Q. What services does Web-StrategI offer?
A. Web-StrategI offers top-level search engine placement on over 80% of currently popular engines, and provides Web marketing services for companies that now include the Internet in their business sales mix. Through search engine placement, key word targeting, product positioning, site-link optimization, seasonal promotion and sponsored advertising setup, we utilize some of the most effective forms of advertising available on the Web today.

Q. How long will it take to get traffic to my site?
A. After an initial discussion, Web-StrategI will begin promoting your site in a matter of days. Our consultants will evaluate your site and then collaborate with you to determine the best marketing strategy for your business. From there, we will present recommendations and proceed only upon your approval. Everything needed to begin will be clearly detailed and itemized for you.

Q. Where will my site be advertised?
A. Web-StrategI will personally submit your Web site for expousure on over 80% of the biggest and most popular global search engines and directories through key word placement targeting. Within 7-10 days you will start to see results on AOL, Yahoo!, Excite, AltaVista, Ask Jeeves, MSN and more. We don't stop there: Web-StrategI will continue to monitor your placement and work with you on a weekly basis to get the most out of your ad dollars. Web-StrategI believes in personal service and, if possible, face-to-face communication.

Q. What are your rates?
A. Our advertising packages are reasonable and scalable. Please contact us to for further discussion and to review your site for the package that fits your business objectives the best. And don’t worry if your business is new to the Web, as we will thoroughly explain all our services, rates and features to you personally. We want to make sure you are comfortable with the money you’re spending on the Web and will explain where every one of your advertising dollars is going. All pricing and fees will be itemized clearly for you. Many of our clients have experienced over 200% sales return on investment (SROI) in only months of using our services. Web-StrategI hopes to do the same for you.

Q. All these Internet advertising terms can be confusing. Can you help me understand this new area of marketing?
A. Absolutely! We will not only explain the terms, but we want you to understand what we are offering. Don't worry if your business is new to the Web, as we will thoroughly explain all our services, rates and features to you personally. We want to make sure you are comfortable with the money you're spending on the Web, and we will show you where every one of your advertising dollars is going. All pricing and fees will be itemized clearly. Personal, friendly service is how we work.

Q. Why was Web-StrategI founded?
A. Web-StrategI was created in response to the frustration many small businesses experience in trying to advertise effectively on the Web. Too many companies tried and failed at promoting their own Web sites, or marketing through a cut-rate service that didn't deliver good service. Utilizing the right mix of technology resources, marketing experts, and dedication to personal service, Web-StrategI was founded to bring meaning back to "cost-effective advertising," and add value to the dollars small businesses spend on Internet marketing.

Q. Why should I choose Web-StrategI to help my business?
A. We understand the needs of small businesses. We believe in being more than a Web site to you, and we feel strongly about personal service. Whenever possible, we prefer to meet in person to discuss the Internet marketing options for your business.

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SUMMARY: WHY YOU SHOULD HIRE WEB-STRATEGI
FOR YOUR E-BUSINESS MARKETING

Daily monitoring of your advertising and marketing initiatives is critical to effective online advertising. Competition on the Web is fierce; in order to stay ahead of the pack you need to have a constant eye on the money you spend online. Without continual observation, you could be wasting your advertising budget on campaigns that produce few, if any, results. The world of Internet advertising is changing on a daily basis. Do you have time to watch for current trends and find this month's hottest search engine placement? We do! In fact, we do it every day for other small businesses like yours. Why not capitalize on that expertise by letting Web-StrategI help you too?

Continual monitoring is necessary to keep your site at the top of the search engines.We have placed hundreds of targeted key words in the most well-known search engines and given site recommendations that have produced over 450% increases in return-on-investment (ROI).

On the Web you need strategy to stay ahead of the game, and that's why we encourage you to contact Web-StrategI. Our years of Internet experience and advertising testing have shown us what works online--we would like to show you how to put that knowledge to work for your business. Web-StrategI will develop a campaign to fit your budget, and we'll meet with you personally to answer any questions you may have. You have to make the right impact on the Internet, and that's why we will give your site impressions!

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